R+P Post 16: My Band or Artist

Our artist is a singer/producer duo that produces R&B with influences from UK garage and Electronic Dance music. The duo is named 'Cruze' (Pronounced 'Cruise').

This is a logo I created for 'Cruze' using two black bars and the duo's name written in Franklin Gothic Heavy. This logo is inspired mainly by the logo of the band Muse, which is fairly similar, and the Cruze logo is also reminiscent of the parental advisory logo that is on many hip-hop and R&B albums that contain explicit language.

They are inspired by artists such as Amy Winehouse an AlunaGeorge, who have both managed to draw large fan-bases through being very genuine and also through having a clear and unique style, both musically and visually. The singer is Mahalia Jordan, a soul singer from East London who met with producer Alex Grey after he heard her at an open mic night.